HICKORY — The Catawba Valley Community College Small Business Center will present two free seminars Sept. 30, to assist small businesses with getting found on the Internet.
The SBC will present “Secrets for Optimizing Your Search Engine Ranking” from 11:30 a.m. to 1 p.m. at the Catawba County Chamber of Commerce. Getting a website up and running is great, but having customers find your website on the Internet is critical. The seminar provides participants with search-engine-optimization strategies for improving visibility and driving traffic to their website by focusing on keywords, links and URLs.
The SBC will also present “Building Your Online Marketing Plan” from 6-7:30 p.m. at CVCC’s Corporate Development Center in Hickory. The seminar provides a framework and tactics for building a digital marketing plan, with a focus on the five steps to winning on the Web — getting found online; getting ranked on search engines; getting engagement through social media; getting leads; and getting smarter through online metrics.
Preregistration is required. To register or for more information, call the CVCC Small Business Center at 828-327-7000, ext. 4117, or visit http://sbc.cvcc.edu to register online.